About HurryUp

HurryUp was created by athletes who have been using Strava since its launch and missed the opportunity to see a leaderboard based on multiple segments, rather than just who is fastest on a single segment.

Our inspiration

As avid cyclists and regular users of Strava, we noticed a gap in the market for a platform that offers leaderboards based on multiple segments, not just single ones. This led us to create HurryUp, where athletes can create or join both public and private challenges across a variety of sports.

Supported sports

Currently, HurryUp supports cycling, running, and Nordic skiing. We are also open to expanding our offerings to include other endurance sports in the future.


How it works

By connecting your device to HurryUp, your activities are automatically uploaded to our platform. This allows you to create segments from your activities, which can then be incorporated into challenges, adding a competitive edge to your training.


Device compatibility

We're currently supporting Garmin, Polar, Suunto and Wahoo devices. However, we are actively working to expand our compatibility to include additional devices.


The team behind HurryUp

The concept of HurryUp was born out of the passion and experience of Marius Ylven Westgaard and his brother, Kristoffer Ylven Westgaard, who have impressive cycling resumes in Norway. They collaborated with the digital agency Good Morning, led by cycling enthusiast Eirik Fjellaksel, to bring HurryUp to life.


Our vision

Though the founders balance their commitment to HurryUp with their day jobs, their passion for cycling drives them to develop and enhance the platform continuously. We envision a future where we can dedicate even more resources to support the growing community of endurance athletes using HurryUp.


Subscription details

Compete and challenge friends for free until August, then subscribe to the plan that suits you. A HurryUp subscription costs $5 per month. Should you decide HurryUp isn't for you, cancellation is straightforward and hassle-free.


For the press

We welcome interest from the media and are eager to share our story with a wider audience. For inquiries or more information about HurryUp, please contact Eirik at [email protected].